Compare Kroger vs Food Lion
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Comparing the two supermarkets, which one has better value?
Let’s look at some differences between the two supermarket chains, Kroger and Food Lion in USA.
(Note that this article was written over 5 years ago and as of 2020, some parts of the text may be outdated. Please let us know in the comments if the sections or article should be updated.)
Kroger
Kroger Group is a retail chain that was started by Bernard Kroger in Cincinnati in 1883. If you compare its earnings in terms of revenue, it is the second largest supermarket chain behind Walmart. It is the fifth largest retail group in the world and the twenty-third largest company in the world.
Food Lion
The Food Lion grocery stores were established by Brown Ketner, Ralph Ketner and Wilson Smith in Salisbury in 1957. It is a Belgian grocery chain that started in North Carolina in USA and has one thousand one hundred supermarkets spread over sixteen states with a workforce of forty eight thousand. It is also the largest subsidiary of the Belgian Delhaize Group.
Key points for comparison
In the last few months, both the Kroger Group and Food Lion stores have made some significant changes that could affect the pockets of the regular shoppers. These grocery stores have been making little changes that have affected customers at the cash registers and the shoppers have been wary about staying updated on all the latest developments among these two supermarket chains.
Kroger has informed that its weekly advertisements would now start on Wednesdays as against Sundays with effect from fifth of this current month. Shoppers will get seven days to shop the sale prices weekly from Wednesdays to Tuesdays instead of Sundays through Saturdays. Food Lion has also followed suit and has announced the same advertisement schedule. Food Lion is Kroger’s major competitor in many locations of the country. Shoppers who are following the digital coupons will be happy to note that Food Lion has now made them available on their website, online. The savings can now be uploaded to the MVP cards. These manufacturers’ coupons have been made available for various products such as five dollars off purchases of meat items of fifteen dollars or more. The MVP Coupon Hub for coupons of Food Lion introduced digital coupons since a couple of months ago while this feature was available on the website of Kroger Group since the last four years (source).
A comparison was done between Kroger and Food Lion baskets made up of twenty nine selected items. The prices at Food Lion were attractive but the shoppers found the food variety less at their stores. The quality of food products offered by Kroger was superior.
What do you think?
In your experience with Kroger and Food Lion, which do you think is the better supermarket?
Let us know below.